Why a native app makes all the difference in the travel experience 

From a delayed flight to a hotel upgrade, and from being lost to still managing to book that one excursion. Travel is intensive, and that is why travelers expect technology that truly adds value and always works. Only then do you contribute to a better customer experience. A native app (which you download from app stores) offers exactly that: reliability and a user experience that fits seamlessly with the journey.  

1. Available offline 

Customers are often in unfamiliar environments and have limited internet access. Unlike a web app, travelers with a native app can always access their trip overview and tickets, even without an internet connection. No stress at unnecessary moments and greater reliability of service.  

2. Important notifications

In addition, you want to guide your customers during their journey. Think of delays or important updates, but also wishing them a pleasant trip or sharing a tip for that one great restaurant. Native apps make it possible to send push notifications. You cannot get closer to the customer than their home screen. Not only practical, but also during the trip you stay top of mind. 

3. Navigation and personal tips 

Moreover, a native app offers extensive possibilities to use smartphone features such as location or photos. This makes it possible, for example, to suggest personalized travel tips based on location and navigate to your next destination. Or to keep your own digital photo diary. 

4. Word of mouth 

96% of customers keep the app on their phone. Every day, the customer opens their phone and sees your logo on the screen, increasing the chance of repeat bookings. During the first two weeks after booking, he or she will proudly show the booked trip in the app to friends and family, making your logo highly visible.  

5. Customer loyalty 

When a user downloads an app, a lasting point of contact is created between traveler and organization, and throughout the entire travel experience you remain visible. The traveler opens the app an average of 56 times per trip! 

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So a native app is not a luxury, but a smart investment. It offers reliability at crucial moments, strengthens communication, delivers a better user experience, and increases customer loyalty. For a travel organization that does not want to fall behind in a competitive market, choosing a native app is therefore the most logical decision. 

Discover how Travelia can create a native app for you: